Our Core Values We are a general practice of chartered accountants based in the heartland of East Anglia, helping individuals start and run their own successful SME business. Our Purpose, Values and Culture – ClientCentric: Focused on providing professional services in the way that our clients want them. Quality: As chartered accountants and tax advisers, delivering our services to the highest technical standards possible. Pro-active: Tax saving and other value creating advice continually offered. Progressive: Modern ways of working, with an appetite for continuous improvement. East Anglia: An integral part of the market town SME communities of East Anglia.